ON REPEAT | Loretta De Feo

Loretta De Feo, founder of DIZZIAK, envisioned a brand that provides inclusive, high-quality hair and body care. The brand, backed by Dua Lipa, champions a multiculturally-minded approach, blending influences from fashion, art, and music. DIZZIAK stands out with its multi-award-winning, ultra-hydrating formulations suitable for all hair types and bodies, ensuring powerful nourishment without the heaviness. Motivated by personal frustration with ineffective products and the high street’s limited options, De Feo leveraged her backgrounds in live music and beauty writing to address these gaps, prioritising the health of hair and skin across diverse needs.

 

The product I love is Maya Njie’s Voyeur Verde perfume (£95), and I haven't picked this one because Maya [the founder] picked [my brand] DIZZIAK’s body scrub! No; this is hands down my favorite scent of all time.

I love this product because it’s so beautiful and so fresh.

When I use this product, I feel like it transports me from the sea to the mountains to the forest.

I first discovered this product because I already knew about Maya; I follow her on Instagram. I actually loved her brand, and I loved just how considerate everything is to do with her brand. So, I bought her Discovery set to figure out which perfume I was going to go for. I was trying to decide when one night, I was out with a friend, and she was wearing a fragrance and I was like, “What are you wearing?” She was like, “Maya Njie Voyeur Verde,” and I was like, “That one isn’t in my discovery set!” So I was like, “Give it to me; it’s mine! [Laughs] It was like I had found the one. And from then on, I've never ever worn any other fragrance since.

I use it the most year round. I wear Voyeur Verde throughout the summer and throughout the winter. There’s no time of day or season that I wouldn't wear this fragrance.

My favourite way to use this product is throughout my day. I have my little small one, which I have in my going out bag. You know, when I'm out, I've literally been chased on the street with people asking me what fragrance I'm wearing. If I'm in the girls’ toilet, sometimes people will say, “Oh, someone smells good. And I know it's me, I just know it's me, and it always is. Voyeur Verde is that good. And, yeah, I just love it. I love everything about it.

BSD Beauty Team says: Bergamot and mandarin are two of the key fragrances giving Voyeur Verde zest. It also has frankincense, rosewood and cedarwood which give a green and herbaceous edge!

 

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